HomeArchiveHalo franchise expected to last 30 more years, 343i's Bonnie Ross says

Halo franchise expected to last 30 more years, 343i’s Bonnie Ross says

In a recent interview with Bloomberg, Bonnie Ross, 343 Industries’ general manager, revealed that, upon the studio’s establishment 7 years ago, her longstanding goal was (and still is) to keep Microsoft’s beloved Halo franchise running for at least 30 more years:

“I wanted to make sure we were able to go another three decades.”

For the sake of context – 343 Industries was formed back in 2007 and the Halo franchise debuted in 2001, so going by Ross’ words, Microsoft and 343i expect gamers to keep playing Halo games until 2037…at least.

Read more details regarding Halo‘s desired longevity after the break.


30 More Years of Halo

30 More Years of Halo, 343 Industries GM Bonnie Ross Says

In addition to revealing both Microsoft and 343i’s goal to keep the Halo franchise up and running for 3 more decades, Ross stated that the process of forming 343 Industries was “the most challenging thing I’ve ever done.

One of Ross’ goals for 343 Industries was to emphasize diversity.

In regards to Halo, she wanted the games to have “characters that people can identify with,” that is to say – “heroic females and heroic males.”

In terms of her studio’s actual make-up, Ross stated the following regarding bringing more female talent into the games industry:

It’s really important for us to get young female talent, because they are the future. It’s important to have leadership roles across the industry that people can aspire to.

While Ross didn’t lay out exactly how Microsoft and her studio plans to extend Halo‘s lifespan for another 30 years, the companies’ current support for the franchise sets a viable template for years to come.

With 2015’s upcoming Halo 5: GuardiansNightfall, and the studio’s TV show planned collaboration with Steven Spielberg, it appears that Microsoft and 343 Industries are doing their best to make good on their expectations.


What are your thoughts on Ross’ goals for the Halo series? Do you think you’ll still be playing it 30 years from now? Why or why not?

Let us know in the comments section below! As always, stay tuned to Gamer Headliens for the latest in video game and technology news.