Today, Square Enix President, Yosuke Matsuda, has just released his New Year Letter to the public with some interesting insights and details toward 2o15. Due the “transformation” year of 2014 (such as diversification of hardware platforms for content, the rapid spread of smartphones and tablets, and the shift from traditional disc-based sales model to full game downloads via the internet and cloud-based gaming by streaming), the company has gained a favorable opportunity to reform their business structure from various aspect.
As such, the executives intend to primarily focus on Blockbuster games by using high-quality IPs and LIVE games, which are defined by Square Enix as smartphone, tablets, online and arcade. Here’s the original context:
“The primary focus of our content development are two areas–Blockbuster games using the Group’s high-qualitiy IPs and LIVE games, which we define as games for smartphone, tablets, online and arcade. While Blockbuster titles will continue to be an integral part of our business, we pursued regional expansion and diversification of distribution channels such as cloud gaming.
We also diligently worked on the pipeline expansion of our LIVE games. In this area, we can expect to provide our customers with brand-new experiences; competitive gameplay, e-sports, and lively user community activities stimulated by video streaming of gameplay.”
Besides delivering that announcement, the president continues and addresses about bolstering game sales by downloading or streaming, reinforcing digital sales on manga comics like Kingdom Hearts, earning several big hits of smartphone games like Dragon Quest Monsters Super Light.
Before making his conclusion, he has stated that the Blockbuster games to LIVE games will be either announced or released to their customers around the world. For more information, please visit the official source.
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