One of the most successful applications used for social network is Facebook. It is no doubt the biggest success story in the world. The great idea of online social networking started from the mind of an individual. Now it has changed the whole lifestyle of people all over the world. The total human population on Earth is about 7 Billion. Out of these 7 Billion, more than 1 billion people use Facebook. It tells a lot about the success of this great social networking platform.
Decline of Facebook
It is the nature of man that he seeks for gradual change. This is why, during the recent years, the number of Facebook users is declining. This is a big worry for the Facebook and other social media platforms. They have to keep people intact, one way or the other. There is only one company that has sustained the customers over a long period of time. Microsoft has attracted people for more than thirty years. There is no other example that could challenge Microsoft in this regard. A number of social networking platforms, including MySpace, have failed to retain users for a long time.
According to the recent studies, Facebook will also face the decline in coming years. This is not a good news for the company. Facebook has recently been listed on the stock market. So this would be a huge blow if it faces the decline straight away.
Rising popularity of Instagram
The stock listing changed the profile of Facebook company. At the moment it values several billion dollars, but according to the recent studies, Instagram is likely to overtake Facebook. There is an interesting fact that Instagram was introduced by Facebook for 1 million Dollars. In this sense, Instagram could overtake its parent company.
Instagram features only one function. This application is used to share, upload and watch the pictures of other users. However the effects, look, feel and navigation of Instagram are the qualities that attract people. The effects and graphics of Instaram have no other parallel, that is why it has become so much popular.
Initially, Instagram was introduced for Apple iPhones. It was available for download on the Apple Application Store. Now it is not limited to Apple only. You can download Instagram for Android smartphones as well. The only problem which people are facing is that it is not available for use on desktops. Still, there are some ways to download the application on the PC, but in that case the features are limited.
Surprising Results of Surveys
Internet analysts keep on studying the changes in the field of internet. A study was conducted by some analysts to make a comparison of the popularity of Facebook and that of Instagram. The results were amazing. It is important to mention that this study was conducted through teenager as respondents to survey questions. The study revealed that teenagers are no more willing to use Facebook. They preferred Instagram over Facebook. Facebook seems to be limited to parents and middle aged people.
Privacy
Privacy is one of the main reasons for which teens are reluctant to use Facebook. They prefer the platform that allows using strict privacy options. Most of the teenagers are happy to use Instagram and they are longing for Instagram for PC. They think that it would be a great in order to maintain their privacy.
Mark Zuckerberg, CEO of Facebook, does not have any immediate threats or worries at this time, but he must have been worried about the distant future of Facebook. The biggest portion of the revenue comes from the sales of spaces for banner and advertisements and this is what enables Facebook to lead the market.